As I said when I birthed this little offseason project last year, what I’m writing about here challenges what the NFL is trying to sell the fanbases of all 32 teams at this point of the calendar – everyone is live to win the upcoming Super Bowl. Probably in no other league do they pursue parity to this extent, and we just watched the Seahawks hoist the Lombardi Trophy at the start of February, despite being tied for 19th in preseason betting odds when toe met leather the first time again. Nonetheless, not all franchises treat each offseason as if they need to maximize how many games they win that season, and therefore it differs what would be labelled a “successful campaign” for them respectively.
So again, while this isn’t a novel concept, and I like to buy into the idea of anything being possible, I do believe that teams across the league are more willing to accept the idea of different stages of roster construction and trying to build a winning program over a longer period of time. Therefore, laying the groundwork and contextualizing where the focus should lie for each of them, as well as what they realistically should be shooting for, is constructive – and a perfect exercise here for the end of July. It may be fair to simply measure success based on how far they make it in 2026, but for others, displaying growth in certain areas to improve their outlook for the future, may be more important, actually.
Let’s go through them by division!